Descripción del título

"Links" are among the most basic--and most unexamined--eatures of online life. Bringing together a prominent array of thinkers from industry and the academy, The Hyperlinked Society addresses a provocative series of questions about the ways in which hyperlinks organize behavior online. How do media producers' considerations of links change the way they approach their work, and how do these considerations in turn affect the ways that audiences consume news and entertainment? What role do economic and political considerations play in information producers' creation of links? How do links shape the size and scope of the public sphere in the digital age? Are hyperlinks "bridging" mechanisms that encourage people to see beyond their personal beliefs to a broader and more diverse world? Or do they simply reinforce existing bonds by encouraging people to ignore social and political perspectives that conflict with their existing interests and beliefs? This pathbreaking collection of essays will be valuable to anyone interested in the now taken for granted connections that structure communication, commerce, and civic discourse in the world of digital media"--Publisher's description
Monografía
monografia Rebiun14158500 https://catalogo.rebiun.org/rebiun/record/Rebiun14158500 m d cr cnu---unuuu 100330s2008 miuab ob s001 0 eng d 9780472024537 0472024531 9780472070435 0472070436 9780472050437 0472050435 UPCT u270836 NT. eng. NT. CIT. BUF. YDXCP. IDEBK. E7B. CNCGM. OCLCQ. FVL. OCLCE. OCLCQ. DOS. OCLCQ. UNAV 303.48/33 22 The hyperlinked society Recurso electrónico] questioning connections in the digital age Joseph Turow and Lokman Tsui, editors Ann Arbor University of Michigan Press University of Michigan Library c2008 Ann Arbor Ann Arbor University of Michigan Press University of Michigan Library 319 p. il., mapas 319 p. EBSCO Academic eBook Collection Complete The new media world "Digital culture books"--Ser. t.p. Incluye referencias bibliográficas (p. 289-303) e índice Introduction: on not taking the hyperlink for granted Joseph Turow. -- Structuring a marketplace of attention James G. Webster. -- The hyperlink as organizing principle Alexander Halavais. -- Hyperlinking and the forces of "massification" Philip M. Napoli. -- The hyperlink in newspapers and blogs Lokman Tsui. -- The role of expertise in navigating links of influence Eszter Hargittai. -- Google, links, and popularity versus authority Seth Finkelstein. -- The hyperlinked news organization Martin Nisenholtz. -- How hyperlinks ought to change the advertising business Tom Hespos. -- Hyperlinks and marketing insight Stacey Lynn Schulman. -- Hyperlinking and advertising strategy Eric Picard. -- From hyperlinks to hyperties Marc A. Smith. -- The morality of links David Weinberger. -- Linked geographies: maps as mediators of reality Stefaan G. Verhulst. -- Will peasants map? Hyperlinks, map mashups, and the future of information Jeremy W. Crampton. -- The social hyperlink Lada A. Adamic. -- Are hyperlinks "weak ties"? Markus Prior. -- What is the online public sphere good for? Matthew Hindman "Links" are among the most basic--and most unexamined--eatures of online life. Bringing together a prominent array of thinkers from industry and the academy, The Hyperlinked Society addresses a provocative series of questions about the ways in which hyperlinks organize behavior online. How do media producers' considerations of links change the way they approach their work, and how do these considerations in turn affect the ways that audiences consume news and entertainment? What role do economic and political considerations play in information producers' creation of links? How do links shape the size and scope of the public sphere in the digital age? Are hyperlinks "bridging" mechanisms that encourage people to see beyond their personal beliefs to a broader and more diverse world? Or do they simply reinforce existing bonds by encouraging people to ignore social and political perspectives that conflict with their existing interests and beliefs? This pathbreaking collection of essays will be valuable to anyone interested in the now taken for granted connections that structure communication, commerce, and civic discourse in the world of digital media"--Publisher's description Forma de acceso: World Wide Web Turow, Joseph Tsui, Lokman