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World class communication [...

World class communication [how great CEOs win with the public, shareholders, employees, and the media

Scudder, Virgil (1950-)

Wilely c2012

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Communication in management Communication in organizations Public relations

Monografía

monografia Rebiun15645512 https://catalogo.rebiun.org/rebiun/record/Rebiun15645512 120611s2012 nju sb 001 0 eng d 9781118230053 cloth) 9781118286975 e-book) UPVA 997925296603706 CaPaEBR. CaPaEBR. UMA.RE Scudder, Virgil 1950-) World class communication Recurso electrónico] how great CEOs win with the public, shareholders, employees, and the media Virgil Scudder with Ken Scudder Hoboken, N.J. Wilely c2012 Hoboken, N.J. Hoboken, N.J. Wilely xviii, 218 p. xviii, 218 p. E-Libro Includes bibliographical references and index pt. 1. The essentials of successful communication -- pt. 2. Vital constituencies -- pt. 3. The media factor -- pt. 4. Public appearances -- pt. 5. The world outside -- pt. 6. It's crunch time Modo de acceso: World Wide Web E-Libro Communication in management Communication in organizations Public relations Scudder, Ken E-Libro (Servicio en línea)

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monografia Rebiun15645512 https://catalogo.rebiun.org/rebiun/record/Rebiun15645512 120611s2012 nju sb 001 0 eng d 9781118230053 cloth) 9781118286975 e-book) UPVA 997925296603706 CaPaEBR. CaPaEBR. UMA.RE Scudder, Virgil 1950-) World class communication Recurso electrónico] how great CEOs win with the public, shareholders, employees, and the media Virgil Scudder with Ken Scudder Hoboken, N.J. Wilely c2012 Hoboken, N.J. Hoboken, N.J. Wilely xviii, 218 p. xviii, 218 p. E-Libro Includes bibliographical references and index pt. 1. The essentials of successful communication -- pt. 2. Vital constituencies -- pt. 3. The media factor -- pt. 4. Public appearances -- pt. 5. The world outside -- pt. 6. It's crunch time Modo de acceso: World Wide Web E-Libro Communication in management Communication in organizations Public relations Scudder, Ken E-Libro (Servicio en línea)