Descripción del título
Monografía
monografia Rebiun19272693 https://catalogo.rebiun.org/rebiun/record/Rebiun19272693 170522s2017 xxu| s |||| 0|eng d 9781484228050 9781484228043 10.1007/978-1-4842-2805-0 DOI UPNA0478435 UMA.RE Feinleib, David Bricks to Clicks Recurso electrónico] Why Some Brands Will Thrive in E-Commerce and Others Won't by David Feinleib Servicio en línea Berkeley, CA Apress Imprint: Apress 2017 Berkeley, CA Berkeley, CA Apress Imprint: Apress XIV, 156 p. 21 il. col XIV, 156 p. 21 il. col Modo de acceso: world wide web Springer (e-Books) Business Internet marketing Public relations Business and Management Online Marketing/Social Media Branding Corporate Communication/Public Relations SpringerLink Books (Servicio en línea) Business and Management (Springer Books)