Descripción del título

Monografía
monografia Rebiun03991193 https://catalogo.rebiun.org/rebiun/record/Rebiun03991193 990625s2010 xxu 000 0 eng d 978-0-472-05085-7 CBUC 991030187289706706 UNAV. BUS Carey, John 1946-) When Media are new understanding the dynamics of new media adoption and use John Carey and Martin C.J. Elton Ann Arbor The University of Michigan Press The University of Michigan Library 2010 Ann Arbor Ann Arbor The University of Michigan Press The University of Michigan Library VIII, 363 p. 23 cm VIII, 363 p. The new media world Incluye referencias bibliográficas e índice Introduction -- Processes. Adoption of new media -- The fragility of forecasting -- Implementation -- User research -- Case studies. How new media affect television viewing -- Videophones and teleconferencing -- When online media were new : the missing chapter -- The long road to interactive television -- Satellite radio -- The integration of mobile phones into everyday life Tecnología de la información- Aspecto social Sociedad de la información Nuevas tecnologías de la información y de la comunicación Elton, Martin C.J.